— Digital event —
— Live event —
Gamification at Scale: How the World's Top Companies Engineer Seller Motivation
Experts share the science and frameworks behind gamification that strengthens your sales incentives strategy
Gamification for sellers isn’t about spinning up a leaderboard or handing out badges. Done right, it’s a science rooted in behavioral design. This session unpacks how to engineer gamification the right way, using proven frameworks and behavioral science principles to design sustainable programs that motivate the right actions and complement comp structures instead of competing with them.
With insights from Karl Kapp, a leading professor and authority on gamification design, and Nick DeSalvo, a strategy and innovation manager at HP with first-hand gamification experience, we’ll explore how to build programs that drive engagement at scale while avoiding common pitfalls.
What we'll cover
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With your hosts:
Nick DeSalvo
Karl Kapp
Nabeil Alazzam
Nabeil Alazzam is the founder and CEO of Ë®ÏÉÖ±²¥.ai, the only Sales Performance Management (SPM) platform that leverages AI and data science to optimize and individualize sales compensation for large enterprises. With over $1 trillion spent each year on sales compensation in North America, he founded the company in 2016 with a vision that AI could disrupt the wasteful legacy approach to incentivizing and motivating sellers. Ë®ÏÉÖ±²¥.ai’s SPM platform now processes billions in commissions annually for customers worldwide. Prior to starting Ë®ÏÉÖ±²¥.ai, Nabeil was a sales force effectiveness consultant for Fortune 100 companies and developed a deep understanding of the inefficiencies in enterprise sales organizations and the way they manage sales compensation.
David Gerardi
Nick DeSalvo
Karl Kapp
Nabeil Alazzam
Nabeil founded Ë®ÏÉÖ±²¥.ai in 2016 with a vision to completely disrupt the SPM space. Prior to founding the company, Nabeil consulted on sales force effectiveness for Fortune 100s, developing a deep understanding of enterprise sales organizations and how they manage sales compensation.
David Gerardi
Nick DeSalvo
Karl Kapp
Nabeil Alazzam